Step 1: Make Your Shop Look Trustworthy

• Clean design, strong branding, quality visuals.
• People decide in 2 seconds – your shop needs to feel legit.
• Aim to hit 1,000 sales fast (even if profit margins are low). It builds trust and unlocks access to better creators.

Step 2: Get Reviews – Fast

• Reviews influence the algorithm and creators.
• Use tools like Judge.me, Okendo, or Yotpo.
• Prioritise volume early. Reviews = trust = conversions.

Step 3: Start with Paid Traffic

• Promote your best creator-style content using Video Shopping Ads (VSA).
• Avoid GMV Max in the beginning – it’s not built for new shops.
• VSAs give you more control and better early results.

Step 4: Hire 3 Consistent Creators

• Just 3 daily posters – no need for 30.
• Pick them after seeding 100-200 creators with free product.
• Focus on consistency and authenticity, not scale.

Step 5: Repost Winning Videos

• Only repost your best-performing creator content.
• Your shop page should feel like a curated highlight reel.
• Keep it clean, engaging, and proven to convert.

Step 6: Run Spark Ads from Creator Posts

• Promote their posts using Spark Ads – not your brand’s.
• Leverage their audience, trust, and engagement.
• Spark Ads typically perform 3–5x better than brand-led ads.

Step 7: Go Live Daily

• Live selling converts. Simple as that.
• Use a script and show the product in action.
• Doesn’t need to be polished – it just needs to happen daily.

Step 8: Work with Rising Creators

• Don’t chase influencers with huge followings.
• Partner with creators gaining traction now.
• Lock in exclusivity or long-term deals before they blow up.

Step 9: Use Tools to Track Winners

• Tools like Kalodata and FastMoss show what’s trending.
• See what’s working in your niche and model it.
• This saves time, budget, and gives you a data-backed edge.

Step 10: Stay Consistent

• TikTok Shop rewards volume, testing and iteration.
• The brands that win keep the content flowing, review scores high, and ad testing ongoing.