OUR SERVICES

Elevate Your Advertising Strategy with Live Reporting and Analytics Dashboards

At HOC-PPC, we understand that in the fast-paced world of digital advertising, having access to real-time data is crucial for making informed decisions and optimizing campaigns.

That’s why we provide live reporting and analytics dashboards through platforms like Data Box and Looker Studio (formerly Google Data Studio).

These dashboards integrate seamlessly with Google Ads, Amazon Ads, and Meta Ads, providing comprehensive insights and helping drive your campaign performance to new heights.

Additionally, we provide Conversion Rate Optimization (CRO) dashboards to ensure your website is primed for converting traffic into leads and sales.

Seamless Integration with Major Advertising Platforms

  1. Google Ads Dashboards:

    • Clicks and Impressions: Monitor the visibility and engagement of your ads.
    • Click-Through Rate (CTR): Measure the effectiveness of your ad copy and targeting.
    • Cost-Per-Click (CPC): Keep track of your ad spend efficiency.
    • Conversion Rate: Analyze the percentage of clicks leading to conversions.
    • Return on Ad Spend (ROAS): Assess the profitability of your campaigns.

  2. Amazon Ads Dashboards:

    • Impressions and Clicks: Evaluate the reach and interaction with your ads.
    • Advertising Cost of Sales (ACoS): Understand the cost efficiency relative to sales generated.
    • Product Sales: Track revenue generated directly from your ads.
    • Conversion Rate: Determine how well your ads are driving sales.
    • Keyword Performance: Identify which keywords are performing best.

  3. Meta Ads Dashboards:

    • Reach and Impressions: Measure the number of people your ads are reaching.
    • Engagement Rate: Look at likes, shares, comments, and overall interaction.
    • Cost-Per-Action (CPA): Track the cost per desired action (e.g., leads, sign-ups).
    • Conversion Rate: Evaluate how effectively your ads are converting.
    • Audience Insights: Gain demographic and behavioral insights about your ad audience.

Conversion Rate Optimization (CRO) Dashboards

Our CRO dashboards are designed to give you a clear view of how effectively your website converts visitors into customers. Key performance indicators include:

  • Conversion Rate: The percentage of visitors who complete a desired action (e.g., purchase, sign-up).
  • Bounce Rate: The percentage of visitors who leave your site after viewing only one page.
  • Average Session Duration: How long visitors stay on your site, indicating engagement levels.
  • Pages Per Session: The average number of pages viewed during a single visit.
  • Heatmaps and User Behavior: Visual representations of user interactions, highlighting areas of high activity and potential friction points.

Why Choose HOC-PPC for Your Reporting Needs?

  1. Real-Time Data Access: Our dashboards provide real-time updates, ensuring you have the latest data at your fingertips.
  2. Customizable Reports: Tailor your reports to focus on the KPIs that matter most to your business.
  3. Actionable Insights: Regular updates and meetings with our team help you interpret the data and make strategic decisions.
  4. Comprehensive View: Integrate data from Google Ads, Amazon Ads, Meta Ads, and your website to get a holistic view of your digital performance.

 

With HOC-PPC’s live reporting and analytics dashboards, you can transform your advertising strategy with data-driven insights. Whether it’s Google Ads, Amazon Ads, Meta Ads, or CRO metrics, our integrated dashboards provide a clear, actionable view of your performance.

Stay ahead of the competition by making informed decisions, optimizing your campaigns, and driving better results. Contact us today to learn more about how our live reporting services can elevate your digital marketing efforts.

Latest
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Client: Dream Weddings
(Google Ads)

Client: Fulfilment Crowd
(Google Ads)

Client: WiseOwl
(Landing-Page-Redesign)

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