Non-PPC agencies
You don't want to build a paid team, but clients keep asking. We plug in under your brand, no awkward intros.
For agencies & partners
White-label
White-label
PPC for
agencies.
Your client roster, our paid media team. NDA-friendly, reporting under your brand, scaled hourly. The more volume you bring, the less it costs.
How white label works Three-party setup
Behind the scenes 
NDA · invisible · under your brand
What the client sees Your Agency
Reporting · billing · calls
End client Client
01 · Who it's for Built for agencies
Built for agencies
without a paid team.
Lost your specialist
Need cover while you hire a replacement. Short term or long. We slot in without dropping a deliverable.
Project overflow
Big launch, not enough hours, deadline next week. We take the build off your plate and pick up the slack where needed.
02 · Social proof
What our agency partners say.
Professional and reliable white-label PPC team. Their expertise and thorough approach have positively contributed to our client campaigns. Communication has been clear and efficient, and they consistently meet expectations.
A team that quickly understood our goals and delivered on their prognosis. Our growth targets have been met YOY, enabling us to increase our media spend and recruit new staff. Happy to recommend their services.
Fantastic PPC agency! They quickly understood our goals and delivered impressive results with a targeted strategy. We've seen a big increase in quality leads since working together with HOC. Highly recommend.
03 · How partnership works Plug us in. Keep your
Plug us in. Keep your
brand front-facing.
01
Discovery
30-min call. We learn your stack, your clients, your reporting rhythm.
02
NDA / contract
NDA on request. Rolling contracts available. No client-side disclosure required.
03
Onboarding
Branded reporting templates. Slack channel. Your domain on our email.
04
Execution
Daily monitoring. Strategic checkpoints. We handle the unglamorous bits.
05
Your reporting
Looker dashboards or your template. We're invisible to the end client.
06
Scale up
More volume = lower hourly rate. Stay flexible month-to-month.
04 · Scope What we can take
What we can take
off your plate.
Mix and match. We've covered everything from ad-hoc audits to running the entire paid arm of partner agencies.
Full account management
End-to-end ownership across Google, Microsoft Ads, Meta and LinkedIn. Daily monitoring, optimisation, all the unglamorous bits.
Audits
One-off or recurring. New business pitches, lapsed accounts, or quarterly health checks for your existing roster.
Campaign builds
Tight-deadline launches. Account structure, conversion tracking, ad copy, asset groups. Done to your spec, ready to hand back.
Bid management
Pure optimisation work. You keep strategy and client relationship; we run the levers and daily decisions.
Strategy decks
Pitch-ready paid media strategies. Channel mix, budget allocation, projected outcomes. Built for your sales conversations.
Client calls (anonymously)
Need a senior paid specialist on a call? We'll join under your brand, your job title, your domain.
05 · Pricing
Get an estimate.
Pick your hours per month and how long you want to commit for. We'll show your effective hourly rate and what it means monthly + total. QC'd, transparent, no surprises.
Configure
How rates work
Hours-per-month sets the base rate. Longer contracts cut the rate further.
Up to 10 hrs£70/hr
10–30 hrs£65/hr
30+ hrs£60/hr
Commitment discounts: 6+ months −£2/hr · 12 months −£3/hr.
Your quote
Effective hourly rate
£65 / hr
Monthly
£1,300
20 hrs × £65 Total contract
£3,900
3 months Book a partner call Indicative only. Final rate confirmed after scope.
06 · FAQs
Partner questions, answered.
How does NDA + contracting work?+
We sign a mutual NDA before any client details are shared, and a separate Master Services Agreement covers our partnership terms: IP ownership, confidentiality and the no-poach commitment around your client roster. Rolling month-to-month, 30 days notice. We never approach your clients independently and never claim credit publicly without sign-off.
Will my client ever know HOC is involved?+
Only if you choose to tell them. We work fully behind the scenes by default. Your domain on our email, reporting templates branded as yours, and your team fronting all client communication. Some partners prefer a co-branded model where we're introduced as the specialist team; others keep us invisible. We work either way.
Can you join client calls under our brand?+
Yes. We can attend client calls, QBRs and pitches as part of your team. Introduced as your in-house paid lead, with a @youragency.co.uk email and on-brand slides. We've done it for sales pitches, quarterly reviews and onboarding sessions. You stay in the room as the primary relationship owner.
What's your minimum hours-per-month commitment?+
There's no hard minimum, but the hourly rate scales with volume. Up to 10 hours/month we charge £70/hr; 10–30 hours/month is £65/hr; 30+ hours/month is £60/hr. Most partnerships find their natural footprint after the first month or two and settle into one of those bands.
How do you handle reporting in our format?+
We build a Looker Studio template in your brand. Colours, logo, your KPI layout. That the client sees as yours. We also export to whatever cadence and format you already use: monthly PDF decks, weekly Slack digests, a shared Notion page. The dashboard is the source of truth; the format around it is yours.
What if a project is urgent or short-notice?+
For ad-hoc and short-notice work. New business audits, sprint builds, last-minute campaign launches. We run a separate ad-hoc rate (£70/hr) with no retainer commitment. If the partnership tips into ongoing volume, we move you onto the retainer band that matches.
Do you cover Paid Social as well as Paid Search?+
Yes. Paid Search (Google, Microsoft Ads) is our deepest specialism, but we run full Paid Social programmes (Meta, LinkedIn, TikTok) under the same retainer model. The hourly rate is the same; the team that covers your account picks up whichever channels the client roster needs.
How do we onboard a new partner account?+
Three steps. (1) 30-minute discovery call to scope volume, channels and reporting rhythm. (2) NDA + MSA signed. Typically inside 48 hours. (3) Onboarding: branded reporting templates, shared Slack or Teams channel, your domain on our email, and a kick-off call with the client. Most partners are live with their first account inside a week.
Get in touch
Become a partner.
30-min intro call. NDA on request before anything else. No automated funnels, no sales chasing. Just an honest call to see if we're a fit.